This Medical Moment Episode 6 – Unlock Yourself

Combining data-driven, “feed-forward” health insights with smart user experience has grown the Boston-based wearable company, WHOOP, from a training tool for the world’s greatest athletes to a device that empowers the everyday consumer to take action on their health.

Covering sleep, strain and recovery, WHOOP shares the biometrics that play a role in everyday health to arm patients with data they can bring to their HCPs – and they’re having great success. Co-Founder and Chief Technology Officer John Capodilupo sits down with PRECISIONeffect President Carolyn Morgan to discuss:

  • How UX is a critical factor in driving consumer adoption
  • What it takes to drive behavior change
  • Advice for fellow entrepreneurs


And much more. Watch This Medical Moment to hear how his team is empowering patients and changing the standard of care.

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The most extraordinary moments in medicine are happening right now, but will these innovations get the opportunity to change lives?

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Carolyn

Advancements are happening in every corner of medicine. Brilliant new innovations are upending traditional thinking and power structures in the development of treatments and the delivery of care.

Join Carolyn Morgan in This Medical Moment and learn how others are overcoming the obstacles. She will be joined by guests who are leading critical changes in the standards of care.

What’s coming next? Find out. In a moment.

Beginning May 20, 2024, the Precision Value & Health family of brands is becoming Precision AQ.

Precision AQ helps life sciences companies navigate the complexities of commercialization across a product’s lifecycle. Our team is comprised of experts, advisors, and creators working to ensure patients have access to life changing medicines. Our global offerings include:
  • Commercialization research, strategy and product planning
  • HEOR
  • Market access
  • Advertising, Branding & PR
  • Medical communications
  • Investor relations and external communications
  • Learning & development
  • Data and product solutions (Access Genius, Navigator365, OncoGenius, EHR Solutions, KOL/DOL Map)
Our name, which stands for Precision Access Quotient, reflects our approach to removing barriers – fusing together science (IQ, or Intelligence Quotient) and empathy (EQ, or Emotional Quotient). The result is “AQ: Access Quotient”, a critical ingredient in navigating the therapy-to-patient journey informed by data-driven analytics and insights. To find out more about our global services and our unified mission, to empower access to life-changing medicines for all, visit: Precision AQ

Accelerating clinical research and development through the combined power of trials, labs, and data science.

Demonstrating the value of life-science innovations with evidence and real-world expertise.