What We Do

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Paige, Account Executive

Every agency has a “secret sauce.” Ours isn’t mayonnaise-based.

 

You’ll find nothing bland about PRECISIONeffect. Our work is doused with impact and emotion. Our strategies slathered in insight and data.

Because our secret sauce isn’t a sauce. Or a secret. It’s simplicity itself: understand human beliefs and behaviors, and you’ll improve adoption of the new. It’s what we do.

Our Work
Our Expertise
Omnichannel Strategy
PRECISIONeffect's data-driven, creative, and strategic approach to healthcare marketing
Our Work
Our Expertise
Omnichannel Strategy
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Precision Medicine Group is an integrated team of experts in fields from advanced lab sciences to translational informatics and regulatory affairs, payer insights to marketing communications. Together, we help our pharmaceutical and life-sciences clients conquer product development and commercialization challenges in a rapidly evolving environment.

SOLUTIONS

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Beginning May 20, 2024, the Precision Value & Health family of brands is becoming Precision AQ.

Precision AQ helps life sciences companies navigate the complexities of commercialization across a product’s lifecycle. Our team is comprised of experts, advisors, and creators working to ensure patients have access to life changing medicines. Our global offerings include:
  • Commercialization research, strategy and product planning
  • HEOR
  • Market access
  • Advertising, Branding & PR
  • Medical communications
  • Investor relations and external communications
  • Learning & development
  • Data and product solutions (Access Genius, Navigator365, OncoGenius, EHR Solutions, KOL/DOL Map)
Our name, which stands for Precision Access Quotient, reflects our approach to removing barriers – fusing together science (IQ, or Intelligence Quotient) and empathy (EQ, or Emotional Quotient). The result is “AQ: Access Quotient”, a critical ingredient in navigating the therapy-to-patient journey informed by data-driven analytics and insights. To find out more about our global services and our unified mission, to empower access to life-changing medicines for all, visit: Precision AQ
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Accelerating clinical research and development through the combined power of trials, labs, and data science.

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Demonstrating the value of life-science innovations with evidence and real-world expertise.

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